15 desi Indian sweets you can try at home

1. Sweet indulgence! India is known for its delectable desserts. Popularly called Mithai, we have a rich heritage of traditional sweets that are made in desi ghee or clarified butter (Gulab Jamun, Ghevar, Balushahi, Imarti, Jalebi), baked ( Orissa’s special Chhana Podo), made with mawa like( Burfi, Milk Cake), chhana or paneer based sweets(Sandesh, ChanarRead More

Drug information leaflets are ‘impenetrable’ and ‘unreadable’: Medicine pamphlets must be improved so patients can understand them, report claims

Drug information leaflets must be improved so they can be more easily read and understood, a report claims. The Academy of Medical Sciences has called for the pamphlets that come in medicine boxes to be made clearer to ensure ‘comprehension and readability’ for patients. Drug leaflets should also include information on the benefits of takingRead More

How finance brands can appeal to consumers’ emotions

  Ten years after the financial crisis of 2007-08 began to rock the economy, and following numerous malpractice and misselling scandals over the years, the media conversation is still dominated by negative perceptions of an industry that is struggling to regain customer trust. The findings of Edelman’s Trust Barometer make uncomfortable reading for the UKRead More

What Founders Can Learn from the On-Demand Economy

Has there been a business model that has earned as much attention, funding dollars, and as many spin-offs as the on-demand model? Certainly not in recent memory, and certainly not so quickly. But just a handful of years after the first on-demand companies rose to become economic powerhouses, the model is experiencing problems, and theRead More

How diarrhea can give you a healthy lifestyle

Washington D.C.: Despite thousands of years of pant-crapping history, there’s a surprising amount we don’t know about diarrhea. Does it actually help clear the bacteria causing a gastrointestinal infection, or is it merely a symptom of disease that should be prevented as much as possible? In a new study from Brigham and Women’s Hospital, investigatorsRead More